Ed Kleban

Ed is a Digital Transformation specialist helping brands as varied as Kerastase, NY Life Investments, Mary Kay and IAB grow using the right blend of marketing and technology. A former full-service agency owner who pivoted to digital and direct-to-consumer brands, Ed has deep B2B and D2C experience. He lives in NY with his wife and two sons.


Allison Hartsoe

Allison’s experience and passion for analysis allow her to see future trends and relate it all the way back to the tactical moves her clients need to make today. She has built and executed digital analytics strategies for Fortune 500 customers including Blackrock, BlueShield, Genentech, GlaxoSmithKline, HP, Intel, Microsoft, Nike, and Seagate.

Outside of work, Allison has climbed Mt. Kilimanjaro, bicycled across the USA and rocked a number of local trivia competitions.